Two new Apple Watch ads highlight real-world life-saving features

By news@appleinsider.com (Amber Neely) Apple has shared two new videos of true stories where the Apple Watch has saved a wearer’s life via heart monitoring and crash detection.Image Credit: AppleThe first ad, published by Apple Australia is “Lexie’s Heart.” It tells the story of Lexie Northcott, a young woman who began getting low heart rate alerts on her Apple Watch.In Northcott’s case, the Apple Watch was instrumental in uncovering a congenital heart block, allowing doctors to outfit her with a pacemaker and saving her life. Continue Reading on AppleInsider | Discuss on our Forums

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Android users switching to iPhone prefer value over latest tech

By news@appleinsider.com (Andrew Orr) An interesting trend has emerged among Android users switching to iPhone, with most buyers opting for affordability over features.Android switchers often choose older iPhonesA recent analysis by Consumer Intelligence Research Partners (CIRP) reveals that a notable segment of iPhone buyers, comprising of about 15% of total buyers in a given quarter, are former Android users. These switchers gravitate towards older iPhone models rather than the latest offerings.The data, spanning 12 months up to December 2023, indicates that 29% of these switchers opted for the iPhone SE, iPhone 12, or iPhone 13 models, compared to 21% of existing iPhone users who upgraded to the same. It’s also noteworthy to consider the purchasing patterns of Android users towards the higher-end iPhone models. Continue Reading on AppleInsider | Discuss on our Forums

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Apple retailers are clearing out iPad Pro inventory, save up to $314

By news@appleinsider.com (Christine McKee) Apple resellers are clearing out M2 iPad Pro inventory, with deals knocking up to $314 off 11-inch and 12.9-inch models.The AppleInsider Price Guide is tracking fresh price drops across Apple’s line of tablets, with the latest M2 iPad Pros eligible for steep savings to the tune of up to $314 off.Whether you’re looking for the lowest price period on an iPad, which can be found for as low as $249 when you pick up the 64GB 9th Gen model, or are looking for a Pro model for work or school, nearly every capacity and color is on sale.The largest discount hails from Best Buy, which is knocking $314 off the top-of-the-line 11-inch iPad Pro with 2TB storage and Wi-Fi + Cellular connectivity. Now on sale for $1,784.99 in the Silver finish, this tablet can serve as a portable workstation when paired with Apple’s Magic Keyboard (currently $40 off at Best Buy). Continue Reading on AppleInsider

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Setapp announces beta of iOS app store for the EU

By news@appleinsider.com (William Gallagher) MacPaw has announced a beta test for its Setapp Mobile, a third-party alternative to Apple’s App Store, planned for users in the EU.Setapp has previously been reported as planning to launch an EU-only alternative app store, but its plans have now reached the beta test phase. The company is inviting users to sign up to a waitlist for the beta, due to launch in April.”We are setting a new path for the software industry towards a better and more diverse app ecosystem,” Oleksandr Kosovan, CEO and Founder of MacPaw, said in a statement. “This will offer customers more choices and a better overall user experience.””With Setapp our promise is simple: to offer software and tools that streamline your workflow, ignite your creativity, and amplify your impact,” continued Kosovan. “We carefully curate our collection, ensuring that every app, every feature, and every update aligns with our philosophy of meaningful efficiency.” Continue Reading on AppleInsider | Discuss on our Forums

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Rumored Apple Watch Ultra with micro LED might be dead

By news@appleinsider.com (William Gallagher) Apple is believed to be the unnamed customer whose sudden cancellation of orders for micro LED displays thought to be for the Apple Watch Ultra has caused ams Osram’s shares to drop 40%.Apple Watch UltraNeither ams Osram nor Apple have ever confirmed that the Austrian firm is a supplier of micro LED displays for the next Apple Watch Ultra. However, it has previously been linked to the company, and in 2023 reported that it would see increased revenues in 2025, when the Apple Watch Ultra 3 with the technology was expected to arrive.Whether the client is Apple or not, ams Osram is now reeling after a seemingly abrupt and total cancellation of a major order for micro LED. The company announced the issue to comply with the SIX Swiss Exchange. Continue Reading on AppleInsider | Discuss on our Forums

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Apple is making plans for more Apple Vision Pro accessory straps

By news@appleinsider.com (William Gallagher) Apple is researching ways to create accessories such as an Apple Pencil-like controller for the Apple Vision Pro, which attach to an accessory headset strap for power and data.New patent application shows potential controllers for Apple Vision ProThink of it like sticking a pencil behind your ear. But instead of doing that while you think, you do it so that the Apple Pencil-like device can be charged.In that sense, it’s also like the way that the Apple Pencil can be charged by magnetically attaching it to an iPad Pro. But if Apple is thinking of just one Apple Pencil for the headset, a new patent application lays the ground for many, many different types of attachable accessories. Continue Reading on AppleInsider | Discuss on our Forums

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Apple IDs may be renamed ‘Apple Accounts’ by the end of 2024

By news@appleinsider.com (William Gallagher) Apple is reportedly considering rebranding the Apple ID as “Apple Account,” and may make the change before the end of 2024.The familiar Apple ID may be rebranded “Apple Account”Apple ID is the way users log in to Apple Services. It’s such a familiar part of using the Apple ecosystem that it’s not thought about, until a user wants to merge two or more Apple IDs togetherThe Apple ID is such an integral part of everything to do with Apple now that it’s hard to definitively say when it began. Apart from the abortive eWorld in the ’90s or the dealer-only AppleLink of the ’80s, the first time users had to sign in to anything was with iTools in 2000. Rumor Score: 🤔 Possible Continue Reading on AppleInsider | Discuss on our Forums

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China’s annual spring iPhone sales are here, and the discount isn’t as steep as it’s been

By news@appleinsider.com (William Gallagher) In what has become an annual tradition, two of China’s biggest iPhone resellers are offering discounts on Apple’s higher-end iPhone models.iPhone 15 Pro MaxThe iPhone 15 series has not been as successful in China as its predecessors, although Tim Cook has blamed overall economic issues rather than any lack of interest in the devices. Now Bloomberg claims that weak demand is making two of the country’s biggest resellers slash prices to discount the iPhone 15 Pro Max by $180.The Bloomberg story lacks context, though. China sellers historically discounts iPhones in the spring. Continue Reading on AppleInsider | Discuss on our Forums

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Grab an Apple Watch Ultra for $503 while supplies last

By news@appleinsider.com (Christine McKee) Amazon-owned Woot is clearing out Grade A refurbished Apple Watch styles, with prices dipping to as low as $129.99. Pick up an Apple Watch Ultra for just $502.99 while supplies last.Amazon-owned Woot is slashing prices on Apple Watches.The Apple Watch sale at Amazon-owned Woot drops prices on a variety of styles, but a standout deal is the first-generation Apple Watch Ultra for $502.99. Woot states this model is in Grade A refurbished condition with minimal cosmetic damage. Batteries are tested to function at a minimum 85% capacity, and the device comes with a 1-year Woot limited warranty, allowing for the steep savings.Buy for $502.99 Continue Reading on AppleInsider

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Abandoned $10 billion Apple Car project referred to as ‘Titanic disaster’ by employees

By news@appleinsider.com (Wesley Hilliard) A report shares that “many” Apple employees considered Project Titan an inevitable failure and are happy to see it die in favor of work on artificial intelligence.Apple’s work on Project Titan cost $10 billion over a decadeThe decade-long Project Titan follows a long and winding road past Jony Ive’s hope for a self-driving car, secret race tracks, and a bid to buy Tesla. The Apple Car project is canceled for now, but that doesn’t mean Apple won’t reap the rewards of its hard work.According to a report from The New York Times, at least some Apple employees are happy to see the end of Project Titan. The project’s failure seemed likely and was sometimes referred to as “the Titanic disaster.” Continue Reading on AppleInsider | Discuss on our Forums

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